Your Impact:

As Content Lead, you own Vatic’s content direction end to end, setting the strategy and guiding storytelling across platforms to support brand growth, partners, and competitive moments. Close collaboration with Social Media, Community, Esports, and Marketing leads ensures campaigns are planned, narratives are shaped, and moments are turned into high-impact content. The focus is on direction, consistency, and impact across everything we publish.

• Define and own Vatic’s content strategy across socials, campaigns, and brand storytelling

• Set weekly and monthly content direction tied to esports calendars, campaigns, and community moments

• Lead and support the content team by setting priorities, briefs, and creative direction

• Approve content concepts, storyboards, and final outputs before publishing

• Ensure tone, pacing, and quality stay consistent with Vatic’s brand, voice, and visual identity

• Collaborate with Social Media Lead to translate content strategy into platform-specific execution

• Partner with Esports and Community teams to capture competitive, behind-the-scenes, and live moments

• Oversee sponsored and partner content to ensure deliverables, messaging, and timelines are met

• Build repeatable content formats and systems that scale with the organization

• Review performance data and adjust content strategy based on what resonates

• Act as a key brand steward, ensuring all content reflects what it means to Be The Vision

Your Experience:

• 3 to 5 years in content strategy, content leadership, or creative direction

• Proven experience planning and leading content across TikTok, YouTube, Instagram, and X

• Strong understanding of esports, mobile gaming, and creator-driven content

• Experience leading or mentoring a small content or social team

• Ability to give clear, actionable creative feedback and make final calls

• Strong storytelling instincts across short-form, long-form, and campaign content

• Comfortable balancing creative vision with timelines, constraints, and performance goals

• Experience working with sponsored content and brand partners

• Strong collaboration and communication skills across cross-functional teams

• Comfortable working in a fast-moving environment with shifting priorities

• Portfolio or examples showing content strategy, campaigns, and executed work

Travel & Availability:

• Ability to travel for events, media days, and team activities as required

• Availability for occasional weekend or evening work during events or activations

• Valid passport for domestic and international travel

• Comfortable working remotely with our team in different time zones

Why Join Us:

You join a team that’s building something long term in mobile esports. You work with competitive players, creators, and partners across the globe. You contribute to projects that matter and gain real ownership over your work. You grow in a supportive environment built on clarity, professionalism, and community.